Keurig Dr. Pepper faces class action over Snapple 'All Natural' claims


Attorney Joshua D. Arisohn from Bursor & Fisher P.A. | Bursor & Fisher P.A.

A class action lawsuit has been filed against Keurig Dr. Pepper Inc., accusing the company of misleading consumers with false advertising claims regarding its Snapple beverages.

The lawsuit, brought by plaintiff Kesha Peters on behalf of herself and others similarly affected, alleges that Keurig Dr Pepper Inc. marketed its Snapple products as “ALL NATURAL” despite containing synthetic citric acid. According to the complaint, the company promoted the beverages as free from synthetic ingredients to appeal to health-conscious consumers willing to pay a premium for natural products. Peters asserts that these claims are misleading because the beverages contain synthetic citric acid, which is used as a flavoring agent and preservative. The complaint argues that this misrepresentation violates New York General Business Law §§ 349 and 350 and constitutes a breach of express warranty.

Peters, a resident of Brooklyn, New York, states that she purchased Snapple Peach Tea from a local supermarket in July 2025 under the belief that it was all-natural. She claims she would not have bought the product, or would have paid less, if she had known it contained synthetic ingredients. The complaint notes that while citric acid can occur naturally, it is most often produced synthetically due to cost considerations. The FDA has indicated that citric acid should not be labeled as natural when present in food products.

The lawsuit seeks compensatory damages for Peters and other class members, as well as injunctive relief to prevent the company from continuing the alleged practices. The complaint also requests corrective advertising, punitive damages, and restitution.

The plaintiff is represented by attorney Joshua D. Arisohn of Arisohn LLC. The case was filed in the United States District Court for the Eastern District of New York under case ID number 1:25-cv-04410-MKB-PK.

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